Where nightly rates, occupancy and running costs line up best right now — and what that means for landlords weighing up a switch.
Return on a short-let isn't just about the highest nightly rate. The strongest performing London properties balance three things: achievable ADR, year-round occupancy, and the cost of servicing the property between stays.
Where the numbers stack up
Central London and Canary Wharf deliver the highest nightly rates, but they also attract the most competition. Zone 2 neighbourhoods with strong transport links often produce better net returns because turnover costs are lower and occupancy is steadier through the shoulder seasons.
- Shoreditch and Camden: strong weekend and event-led peaks
- Canary Wharf: longer corporate stays, fewer changeovers
- Greenwich and Stratford: family and leisure demand at lower operating cost
- Croydon and Wembley: consistent occupancy at value rates
What to check before you commit
Look at the last twelve months of comparable listings, not just peak weeks. Factor in cleaning, linen, utilities and management fees, then compare the net figure to your current rent. We'll run that comparison for you as part of a free valuation.